About us

For two decades, Prime Practice has been helping dentists run successful businesses.

Built upon a rich history in the dental industry, our suite of products will help you from graduation all the way through to a successful retirement.

Prime Practice has been a leader in dental practice management since 1995. Our business was created by dentists who wanted to make a difference to other dentists, with a full understanding of the challenges and opportunities that practice owners face.

Born and based in Australia, Prime Practice has grown to become a global dental consultancy with clients in Asia, North America and Europe. We know what it takes to grow and sustain a successful business and pride ourselves on our unique product content and innovative technologies.

Prime Promise

As the world-wide leader in practice management services, we make a promise to you to deliver high quality products and services at all times.

PRIME FACTS

25

Years of making a difference

+2,590

Raving reviews

4.98/5

Customer rating

anita-roubicek - Prime Practice North America

ANITA ROUBICEK
Joint CEO

wayne-shainfeld - Prime Practice North America

WAYNE SHAINFIELD
Joint CEO

phillip-palmer - Prime Practice North America

DR. PHILLIP PALMER
Chairman

Business coach team

Brett - Prime Practice North America

Brett Churnin
GENERAL MANAGER - CLIENT RELATIONSHIPS

patric-moberger - Prime Practice North America

Patric Moberger
MANAGER - TRAINING & DEVELOPMENT

maya-carson - Prime Practice North America

Maya Carson
COACH

Daleen's bio photo - Prime Practice North America

Daleen Kupsch
COACH

harvey-james - Prime Practice North America

Harvey James
Coach

jen-cox - Prime Practice North America

Jen Cox
Coach

Lai Meng - Prime Practice North America

Lai Meng Chin
Senior Facilitator

Lisa-Professional-2020_cropped - Prime Practice North America

Lisa Gaines
Coach

Mariana Tempone - Prime Practice North America

DR. Mariana Tempone
Consultant

michelle-clark - Prime Practice North America

Michelle Clark
Coach

robbie-moore - Prime Practice North America

Robbie Moore
Coach

ronan-lutman - Prime Practice North America

Ronan Lutman
Coach

steven-valentine - Prime Practice North America

Steven Valentine
Coach